Back to All News

LC-Power x plugilo - Press Release

Willich, January 21, 2026 – LC‑Power is now using plugilo plug‑it on its official manufacturer website, taking a decisive step toward verified, real‑time product information. The goal of the integration is to provide manufacturer‑certified product content as standardized Cards that not only work on the brand website, but can also be systematically distributed across the sales chain — from distributors and retailers to online shops.

In many markets, the path to a purchase decision is shaped by fragmented information: product details are spread across numerous sites, often outdated, interpreted differently, or buried under irrelevant “content noise.” This makes comparison difficult, reduces trust, and wastes time — for both customers and retailers. At the same time, there has been no open, unified standard for meaningfully saving and sharing products without locking users into closed platforms or exposing them to foreign content and distractions.

With plugilo, LC‑Power addresses this gap directly. plugilo plug‑it provides product information as compact, structured Cards that are verified by the manufacturer as the data owner. These Cards become a true single source of truth for product content: consistent, traceable, and always up to date wherever decisions are made. Instead of each partner maintaining its own version, the same certified Cards can be used across the entire partner chain — including the ability to save and share them.

A key advantage of this approach is its ability to scale across the partner network. LC‑Power distributes the Cards to its partners, enabling distributors, retailers, and online shops to gradually integrate plugilo plug‑it into their own touchpoints. End customers therefore receive the same manufacturer‑verified information in the shop that they see on the brand website — without breaks, contradictions, or unnecessary detours. At the same time, a stable connection is created between the customer and the respective retail partner: when a Card is saved or shared, the product remains visible and can later lead the user back to their preferred retailer to complete the purchase.

For LC‑Power as a manufacturer, this means greater control over product communication, significantly higher consistency across all channels, and a sustainable strengthening of the brand through verified content. Real‑time updates and certified information improve the customer journey and reduce friction caused by outdated or conflicting data. Product knowledge is no longer merely “published,” but provided as a usable, mobile, and shareable unit — ideal for modern purchasing and decision processes.

For distributors, retailers, and online shops, integrating plugilo plug‑it delivers practical value with direct business impact: they can embed manufacturer‑verified product Cards into their shop pages and offer customers a new way to save and share products. This increases return visits and customer loyalty, as users no longer lose their product lists but keep them in one clear solution on their smartphone — always connected to the original retailer. At the same time, support and explanation efforts are reduced, because the content is clear, up to date, and verified by the manufacturer.

For end customers, the key benefits are trust and clarity. Instead of navigating contradictory information, distracting platform mechanics, or unclear sources, they receive verified content directly from the manufacturer. They can also collect products in a new way: Cards can be saved and shared, and products from different sources can be combined in one system. Users can also create their own Cards from any source and manage them together with manufacturer Cards. The result is a personal, mobile product collection that reflects real decision journeys — over weeks, across multiple providers, without information loss.

This is made possible by an open standard. Saving and sharing is not a closed platform feature, but an interoperable mechanism that can be adopted by more and more partners. This increases user acceptance and creates a network of real data and real connections — without the typical problems of social platforms, where distraction, arbitrary user‑generated content, fake information, and noise increasingly harm both user experience and brand value. plugilo deliberately focuses on verified content, clear structures, and stable relationships between customers and retail partners.

With the introduction of plugilo plug‑it, LC‑Power demonstrates how manufacturers and retailers can jointly build a future‑ready approach to product communication and customer loyalty: verified real‑time Cards from the data owner, distributed across the entire partner chain, and usable by end customers as a new way to save and share.
OEMs, brands, and retail partners who want to increase product trust, encourage repeat visits, and evaluate an open standard for product‑based interactions are invited to explore plugilo as the next step in their digital strategy.

Back to All News